Packaging and Print Design
Physical work that holds up in the real world.
Overview
Packaging, product labeling and print collateral produced with the specs, dielines and vendor files that get it made right the first time.
Packaging and print is where design meets a vendor, a press and a deadline. We design shelf-ready packaging, labels and print collateral with the dielines, specs and production files your printer actually needs, built on your existing brand identity system.
Who this is for
Consumer brands, retailers and services that live partly offline.
Problems we solve
- Packaging doesn't stand out on the shelf.
- Print vendors keep flagging file issues.
- Product line looks like a series of one-offs.
Why this matters for a growing business
Physical work is unforgiving: a file that is not production ready costs a press run and a launch date. Getting structure, color and dielines right the first time protects the budget and keeps new SKUs quick to add later. See the R3Gen Health packaging and identity project for how that plays out end to end.
Not sure how much of this you need? That's exactly what the discovery call is for.
Our approach
- Design with production constraints in mind from day one.
- Direct coordination with your printer.
- Files organized for repeat runs and new SKUs.
Packaging & Print case studies
YONG
A bold, dragon-led identity for a Korean fast-casual concept inside Finn Hall food hall in downtown Houston.
TopDog Fireworks & Halloween Madness
A full rebrand and campaign system for a 14-store Houston fireworks and Halloween retailer, tied to a 30% sales lift in year one.
R3Gen Health
A full identity system and packaging program for a regenerative medicine company, plus a dedicated product brand for their flagship Regenerative Protein Array therapy.